A search phrase is one phrase or string of associated words that men and women enter to the lookup bar when conducting a web research. To maximise Web site traffic, you'd like your web site to rank higher for all the key terms connected with the services or goods you sell.

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Optimizing website page titles: Web site titles are the primary headlines that look to the SERPs and should accurately mirror the articles over the page. By such as appropriate keyword phrases in the web page title, organizations can increase their CTR and catch the attention of more qualified prospects.

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